Sanitary brands respond to changing lifestyles

FRANKFURT – To facilitate contemporary lifestyles, the exhibitors at this year offered solutions for health and hygiene focused city dwellers of all ages.

Compact Living

The world is facing an unprecedented increase in urbanization and, as a result, apartment sizes are shrinking – fuelling demand for smart solutions that accommodate small-scale living without compromising luxury. Part of the Luv series created by for is a small handrinse basin with a tap platform that doubles as a shelf, thus integrating functionality into a minimalist design.

Luv handrinse basin by Duravit

The challenge of designing for smaller living spaces also inspired to develop Eldon for (title image). Design director Tim Rundle says, ‘we set out to create a wall-mounted bath that still had the aesthetic of a freestanding bath, but could easily fit into the more compact spaces common in modern cities’.

The Multi-Generational Bathroom

Today’s kids aren’t moving out and their grandparents are moving in – the number of households with multiple generations living under one roof is on the rise. According to a new analysis of census data by , 60.6 million Americans (19% of the US population) lived in multi-generational households in 2014. And their houses have to adapt. Answering to the needs of young children and elderly, VitrA conceived bathroom series. Apart from an adjustable mirror and easy-to-use faucet handle, the collection includes a mobile storage unit with a water-resistant acrylic top, so you can wash yourself while seated.

Nest bathroom collection by VitrA

Water and Wellbeing

As health and wellbeing move to the forefront in our lifestyle choices, sanitary brands are employing the rejuvenating role of water to bring spa treatments to our homes. Dornbracht, for example, turns the bathroom into a with a holistic approach to planning and furnishing. The concept features aquapressure showers, a fitness area with training equipment, footbath, and relaxation zone, encouraging the pursuit of a health-oriented daily routine.

LifeSpa by Dornbracht

Meanwhile, designed a shower head called WaterCandy for , which features a handheld version with silicon nozzles that can be used to massage the body.

Read Part 2 of St-W's Best of ISH to discover how technology is transforming the bathroom.

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