For its first store outside Tokyo, footwear brand teamed with Japanese studio for a ‘Together’ shop in Osaka.
Shoes are displayed on thin tubes rising from the floor and walls throughout the store. In the minimalist, stark white interior it appears the colourful shoes are crawling over surfaces.
‘The shoes seem to float in the air and stroll about the place,’ says Oki Sato, founder of , adding that the design omits a weightless and ethereal sensation.
Sato adds that shoes are not created to bolster the wearers’ status or to be used as fancy running gear; as a result, it was fitting to show them as doing what is simply their intended purpose: ‘walking’ through the store.
Photos courtesy Koji Fujii |