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During the recent shows, brands such as Balenciaga, Versace and Chanel commanded the attention of omnichannel audiences via fashion – and spatial – design.
London – To promote its WilkinsonEyre-designed apartment complex in London, real estate developer Argent brought in the help of fashion designer Roksanda Ilinčić.
Seoul – The Juun.J shop, designed by Seoul-based office WGNB, sets out to translate the signature style of designer Jung Wook-jun.
Designers have a growing check-list to mind when creating brick-and-mortar shopping spaces today – here are nine new spots that mind the retail shift.
Foshan, China – Foshan-based retailer Sigar Bespoke has a new Construction Union-designed store that sways 21st century casual wearers into the world of men’s custom tailoring.
Tokyo – Mastermind’s offices in Tokyo don’t look like what you’d expect from a streetwear apparel brand. And yet, to design studio I IN, it made HR sense.
Washington, USA – Rafael de Cárdenas envisioned the stark space for Rodarte, an exhibition for the eponymous fashion label in Washington’s National Museum of Women in the Arts.
Tokyo – In the largest Homme Plissé location Issey Miyake has ever opened, 20 percent of the space is occupied by a machine often kept behind the scenes.
Copenhagen – Swedish fashion brand Axel Arigato's new flagship in the Danish capital shows its willingness to appeal to its fans beyond just selling products they'll buy.
Tokyo – Hakuten and Wow created an immersive promotion space for the Japanese designer’s new line of Bao Bao bags, Face.
Shanghai – For concept store In the Park, Kooo Architects took spatial cues from the recreation areas in the name of creating a more welcoming shopping experience.
New York City – The Casual Pleasure of Disappointment, an exhibition, installation by Bjarne Melgaard, commented on the negative nature of fashion and consumerism.
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